Tuesday 15 November 2011

Rakuten Announces Acquisition of eBook Platform Kobo


On Wednesday, Rakuten, Inc. and Kobo Inc.announced a major deal in the splendid and thriving world of ebooks.
The partners have entered into a definitive agreement that allows Rakuten to acquire 100% of total issued and outstanding shares of Kobo. The deal is valued at $315 million.


                                     Mobile Marketing Rakuten Announces Acquisition of eBook Platform Kobo

Kobo executives say the company will continue to maintain its headquarters in the United States.
Kobo, which was founded two years ago by Indigo – the largest book, gift and specialty toy retailer in Canada – has become a major competitor in the eBook marketplace. Kobo boasts of a long line of eReaders, eReading apps, one of the largest eBook catalogues, and retail partners around the globe.

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